What’s at stake?
With broader adoption of Driver Monitoring Systems imminent, Nauto, a late-stage startup focused on safer commercial fleets and drivers, sees an opportunity to sell OEMs on its AI algorithms by fusing data derived from outward and inward cameras. Is Nauto hitting the market with the right technology (ADAS + DMS) at the right time?
Many automotive companies have embraced Advanced Driver Assistance Systems (ADAS), whose outward cameras monitors the street. Meanwhile, carmakers are adding Driver Monitoring Systems (DMS), with cameras watching human drivers’ behavior inside vehicles.
Neither system is designed to work together. ADAS and DMS are developed and supplied by disparate technology companies, forestalling the design of vehicles that can correlate data coming from outward and inward cameras.