July 09, 2024
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How Many OSs Make an SDV Run?
Software-Defined Vehicles Episode 6
Automakers keep claiming development of a fleetwide "unified operating system” for their vehicles. Take that with a grain of salt. They probably don’t mean just "ONE operating system.” The Episode 6 guest in our weekly “Dig Deeper on SDV” video podcasts is Dan Mender, vice president, business development at Green Hills Software. This episode focuses on the many layers of software that need to be installed, updated and maintained inside SDVs.
Guest: Dan Mender, vice president, business development at Green Hills Software
Host:
Junko Yoshida, edior-in-chief at The Ojo-Yoshida Report and
Bolaji Ojo, publisher at The Ojo-Yoshida Report
June 26, 2024
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Sonatus Discusses Software Foundation for SDVs
Software-Defined Vehicles Episode 5
Jeffrey Chou, CEO and Founder at Sonatus talks about the underpinning of software-defined vehicles and elaborates on the foundation of the applications OEMs expect to deploy in their vehicles.
Guest: Jeffrey Chou, CEO and Founder at Sonatus
Host:
Junko Yoshida, edior-in-chief at The Ojo-Yoshida Report
June 19, 2024
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SDV: OEMs' Dilemma - How can NXP help?
Software-Defined Vehicles Episode 4
We focus on the dilemma software-designed vehicles (SDV) presents to all car OEMs. It's a problem NXP believes it can help mitigate. The goal here is to help OEMs shorten the design process for a whole vehicle while keeping safety and security firmly intact.
Guest: Sebastien Clamagirand, senior vice president, automotive system engineering & marketing at NXP Semiconductors
Host:
Junko Yoshida, edior-in-chief at The Ojo-Yoshida Report
June 12, 2024
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Phil Koopman: Two Sides of the SDV Coin
Software-Defined Vehicles Episode 3
Phil Koopman, professor at Carnegie Mellon Univ., is the guest on Episode 3 in our weekly "Dig Deeper on SDV" series of video podcasts.
Koopman, best known for his expertise in autonomous vehicle safety, teaches embedded system design and leads research on safe and secure embedded systems.
Guest: Phil Koopman, professor at Carnegie Mellon University
Host:
Junko Yoshida, edior-in-chief at The Ojo-Yoshida Report
June 05, 2024
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SDV is a Mindset
Software-Defined Vehicles Episode 2
Episode 2 of our SDV podcast series answers two most often asked questions: 1) What’s going on in China? and 2) What’s Intel doing in automotive?
Guest: Jack Weast, Intel Fellow and now vice president and general manager of Intel Automotive
Hosts:
Junko Yoshida, edior-in-chief at The Ojo-Yoshida Report
May 29, 2024
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Software-Defined Vehicles (SDV) -- Analyst's Overview
Software-Defined Vehicles Episode 1
Phil Amsrud, associate director, Automotive, S&P Global Mobility, sets the stage with an overview of software-defined vehicles, including solutions to mysteries like: What is it? Who’s it for? and Why do we need it?
Guest: Phil Amsrud, associate director, Automotive, at S&P Global Mobility
Hosts:
Junko Yoshida, edior-in-chief at The Ojo-Yoshida Report and
Bolaji Ojo, publisher at The Ojo-Yoshida Report
April 17, 2024
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Embedded Quest at Nuremberg
In our quest for "useful" embedded systems, the Ojo-Yoshida Report roamed the show floor at Embedded World, cornering vendors and asking two questions:
1. What problems are you solving with your new technology?
2. What useful applications do you believe your product/technology will enable?
Guests (In order of appearance):
Paul Williamson, Arm | Ali Ors, NXP | Patrick Stikwell, NXP | Drew Barbier, MIPS | Matt Maupin, Silicon Labs | Shreyas Derashri, Imagination | Augustine Nebu Philips, Synaptics | Vikram Gupta, Synaptics | Moshe Sheirer, Ceva | Patrick Aidoune, STMicroelectronics | Sujata Neidig, NXP | Rajkumar Thiagarajan, Renesas | Steven Tateosian, Infineon | Sameer Wasson, MIPS | Daniel Cooley, Silicon Labs
Host:
Junko Yoshida, edior-in-chief at The Ojo-Yoshida Report and
Bolaji Ojo, publisher at The Ojo-Yoshida Report
April 02, 2024
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Jeff Bier: What Changed From VCRs to Software-Defined Vision?
At the Ojo-Yoshida Report, we’ve watched traditional “embedded systems” morphed, over the last decade, into IoT. Lately, the buzz is all about “edge AI” devices. In this series, we’ll be pulling back the lens for a broader view on the evolution of the “Embedded System” as we seek to understand what remains constant, what has changed, and what “useful” applications are coming down the pike.
Guest:
Jeff Bier, Founder, Edge AI and Vision Alliance
Host:
Junko Yoshida, edior-in-chief at The Ojo-Yoshida Report
February 28, 2024
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SEASON 1, Dig Deeper on Chiplets: What Have We Learned?
Junko and Bola join Ron Wilson, our technology editor and the host of The Ojo-Yoshida Report's Dig Deeper on Chiplets series, to compare notes.
Guest:
Ron Wilson, technology editor at The Ojo-Yoshida Report
Host:
Junko Yoshida, edior-in-chief at The Ojo-Yoshida Report and
Bolaji Ojo, publisher at The Ojo-Yoshida Report
March 27, 2024
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Dig Deeper on Chiplets: If It Happens in China, Will It Stay in China?
Going beyond trade barriers, what's driving China to chiplets is financial motivation. They are looking for the reuse of low-cost, low-risk chiplet IP.
Guest:
VeriSilion CEO Wayne Dai
Host:
Ron Wilson, technology editor at The Ojo-Yoshida Report.
February 28, 2024
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Dig Deeper: Interconnecting Chiplets: A Many-Layered Challenge
The Ojo-Yoshida Report podcast series Dig Deeper—Chiplets interviews Tony Mastroianni of Siemens.
Guest:
Toni Mastroianni, advanced packaging solutions director at Siemens EDA
Host:
Ron Wilson, technology editor at The Ojo-Yoshida Report.
January 08, 2024
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Dig Deeper: EDA's Role in Chiplets
Synopsys says the EDA industry is committed to ensuring that their customers can scale from large single-die SoCs today to multi-die systems incorporating perhaps hundreds of chiplets tomorrow.
Guest:
Shekhar Kapoor, senior director of product line management at Synopsys
Host:
Junko Yoshida, Editor-in-chief, The Ojo-Yoshida Report
December 11, 2023
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Dig Deeper: Why Carmakers Want Chiplets
Bart Plackle, vice president for automotive at Imec, sees chiplets as the only hope for the automotive industry to get the massive computing performance it needs into cars. We ask him why. The Ojo-Yoshida Report launches a must-watch Dig Deeper Video Podcast Series on Chiplets on December. 19th.
Guest:
Bart Plackle, vice president for automotive at global semiconductor technology consortium Imec
Host:
Junko Yoshida, Editor-in-chief, The Ojo-Yoshida Report
Ron Wilson, technology editor at The Ojo-Yoshida Report
November 21, 2023
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Dig Deeper Podcast: What’s a Chiplet? Why Now?
Is the idea of creating mix-and-match “Lego block” chiplets just a mirage or a practical aspiration for the semiconductor industry? The Ojo-Yoshida Report launches a must-watch Dig Deeper Video Podcast Series on Chiplets on Nov. 29th.
Guest:
John Lorenz, market and technology Analyst at Yole Intelligence (Lyon, France),
Ron Wilson, technology editor at The Ojo-Yoshida Repor.
Host:
Junko Yoshida, Editor-in-chief, The Ojo-Yoshida Report
May 07, 2024
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Dig Deeper Podcast: Sustainable Manufacturing: Actions, Not Words
Junko Yoshida and George Leopold, host Dig Deeper series on sustainable semiconductor manufacturing, assessing the prospects for reducing the chip industry’s carbon footprint.
Will the road to Climate Hell, as the saying goes, be paved with good intentions?
Guest:
Mousumi Bhat, VP, SEMI
Keyvan Esfarjani, Intel COO
Host:
George Leopold, Executive Editor, The Ojo-Yoshida Report and
Junko Yoshida, edior-in-chief at The Ojo-Yoshida Report
January 19, 2024
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Dig Deeper Podcast: Schneider Electric Stakes a Claim to Sustainability Leadership
The multinational energy management specialist is leading the sustainability charge on the supply side. Will its initiatives aimed at chip makers seed a sustainability ecosystem?
Guest:
Dave Rimkus, Associate Director at Schneider Electric
Host:
George Leopold, Executive Editor, The Ojo-Yoshida Report
November 14, 2023
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Dig Deeper Podcast: Imec Tackles Chip Industries' Carbon Conundrum
Guest:
Lars-Åke Ragnarsson, Imec program director
Host:
George Leopold, Executive Editor, The Ojo-Yoshida Report
November 9, 2023
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Dig Deeper Podcast: Intel Stakes Out a Sustainable Future
Guest:
Todd Brady, Chief Sustainability Officer, Intel
Host:
George Leopold, Executive Editor, The Ojo-Yoshida Report
October 18, 2023
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Dig Deeper Podcast: Applied Materials CEO on How Best to Reduce The Chip Industry’s Carbon Footprint
Guest:
Gary Dickerson, CEO of Applied Materials
Host:
George Leopold, Executive Editor, The Ojo-Yoshida Report
October 11, 2023
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Dig Deeper Podcast: SEMI's Mousumi Bhat
Guest:
Mousumi Bhat, Vice President of Sustainability at Semi
Host:
George Leopold, Executive Editor, The Ojo-Yoshida Report