The Data Center Boom is Unsustainable
What’s at stake?
The number of new data centers being built is outpacing incremental efforts at energy efficiency. As big-data applications scale workloads, cloud service providers and other hyperscalers can barely keep up with pandemic-driven demand for computing, storage and analytics. In the last quarter alone, the cloud sector is estimated to have grown by more than $50 billion. The data center business model of seemingly endless construction of server farms consuming ever-greater amounts of power is unsustainable.