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Rupert Baines

Podcast: RISC-V Has Crossed the Chasm

By Junko Yoshida

[Editor’s note: The following story was posted before we learned that Rupert Baines abruptly resigned late last week from Codasip for family reasons. His departure has no connection to his performance or vision as CMO of the company.]

We caught up with Rupert Baines, CMO at Codasip, last month to prepare ourselves for the upcoming Embedded World, a trade fair scheduled in mid-March in Nuremburg, Germany.

Our first question: These days, aren’t “embedded” and “IoT” pretty much the same thing?

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Phil Koopman

Podcast: 2023 Predictions for AV and Driver Assist

By Junko Yoshida

Much has happened in 2022 in the autonomous vehicle market.

Among those chasing the dream of highly automated vehicles, Argo.ai dramatically dropped out of the race. Meanwhile, others like Cruise and Waymo are busy doubling down as they tout expanded footprints for their robotaxi operations.

The rest of the auto industry, however, is pivoting hard to the advanced driver assistance systems (ADAS).

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Mike Noonen

Podcast: What’s Next With Mike Noonen

We crossed paths with serial entrepreneur Mike Noonen at the recent Electronica trade fair in Munich. Noonen’s latest venture is Swave Photonics, which seeks to advance holography developed by Imec, a renowned R&D institute in the fields of nanoelectronics and digital technologies (Leuven, Belgium). Swave’s holographic extended reality display technology is aimed at the nascent augmented and virtual reality markets.

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